Alex Moss

As well as being the co-founder of Peadig, Alex is also a Director of the online marketing company FireCask. He also develops many WordPress plugins with over 500,000 combined downloads.

Posts by Alex on the FireCask Blog:


Black Friday 2014! 40% off EVERYTHING!

Black Friday is Here! Everyone loves a good Black Friday. That’s why, today only, we’re offering  all our premium products, including Peadig itself, our  and all of our premium plugins. All you need to do is enter the code below at checkout: This is only valid today and can only be used once per customer [read more]








Peadig Version 1.3.0 Released

Version 1.3.0 Major Updates Creation of functions-deprecated.php for old functions with their removal version Migrated old post notification into a default hook DefaultHook::old_post_notifications()? Created default hook for header social icons DefaultHook::header_social_links() for easier overwriting in child themes Addition of schema.org for the Person element Update to Bootstrap 3.0.3 Update to Redux 3.1.4 Update to LESS [read more]


Black Friday 2013, plus other news

Both Shane and I have been extremely busy the past couple of months. I launched a new online marketing agency, and Shane left his full time employment to concentrate on Peadig and also consult to UK marketing agencies on Web Development. We have 3 updates for you so let’s get the best one out of [read more]


Posts written for Other Publications

Title Publication Date Published
First Steps Performing A Mobile SEO Audit WooRank 16th April 2014
How To Make The Perfect Cuppa

Featured on Buzzfeed's homepage, and attracted over 13,000 views.

Buzzfeed 21st March 2014
YouTube: The Viral Perspective Optimize Your Web for RIMC14 28th March 2014
Roland: Developing Personas – B2C in a B2B World Optimize Your Web for RIMC14 28th March 2014
MoneySuperMarket.com: A Blueprint for SEO Optimize Your Web for RIMC14 28th March 2014
YouTube: Advertising Redefined Optimize Your Web for RIMC14 28th March 2014
Hilton's Online Presence Optimize Your Web for RIMC14 28th March 2014
Dell: Your Workforce as Social Brand Ambassadors Optimize Your Web for RIMC14 28th March 2014
Lenovo: Will Data Save the CMO? Optimize Your Web for RIMC14 28th March 2014
Heineken: Social Media Since 1873 Optimize Your Web for RIMC14 28th March 2014
Nokia's Digital Transformation Optimize Your Web for RIMC14 28th March 2014
GEOX: 7 Days of Rain Optimize Your Web for RIMC14 28th March 2014
KLM: Service is Sales Optimize Your Web for RIMC14 28th March 2014
Interview with Matt Mullenweg and Mike Little
WordPress: How It Came To Be And Where It's Heading

I interviewed both Founders of WordPress for Smashing Magazine.

Smashing Magazine 21st February 2014
Key takeaways from the Web Summit 2013 Econsultancy 18th November 2013
Econsultancy SEO Best Practice Guide

I wrote the chapter on Mobile SEO and Technical On-Site Auditing.

Econsultancy 16th January 2014
Key takeaways from the Web Summit 2013 Econsultancy 18th November 2013
123Reg Launch the Content Hub

This post was the official release of the new 123Reg blog, developed by me.

123Reg 9th September 2013
5 Tips on Dealing With Small Budget Search Clients Search Engine Watch 6th September 2013
Free WordPress Plugins: Respect the Author Search Engine Watch 12th July 2013
How to Choose Trustworthy WordPress Themes & Plugins Search Engine Watch 26th June 2013
10 Essential WordPress Plugins to Improve SEO & Usability

This post was one of the top 10 most shared posts for SEW in 2013

Search Engine Watch 17th July 2013
Twitter #music: the marriage between music and social interaction The Guardian 25th April 2013
Does Education Need to Accommodate More for Careers in Digital? Huffington Post 24th April 2013
5 Basic Tips to Improve WordPress for SEO and the User Experience Search Engine Watch 19th April 2013
Free WordPress Plugins: Respect the Author Search Engine Watch 12th July 2013
RIMC 2013: Tools of the Trade State of Digital 22nd March 2013
RIMC 2013: The PC is Dead. Long Live Mobile... & the Tablet! State of Digital 22nd March 2013
RIMC 2013: Site Architecture the Right Way – Shari Thurow State of Digital 21st March 2013
RIMC 2013: Duane Forrester – First Keynote State of Digital 21st March 2013
Learning from your Worst Client: Friends and Family paddymoogan.com 18th Feruary 2013
Use Google Docs to Manage your Digital Projects, from Freelance to Large Agency

This post was upgraded to the main Moz blog

Moz 11th February 2013
The value of rich snippets and structured data Econsultancy 30th January 2013
The Changing Face of SEO UKFast 30th December 2012
Is the rel="author" tag becoming more integrated into organic SERPs? Econsultancy 6th August 2012
The The Problem with Social Buttons and 301 redirects State of Digital 12th July 2013
Google Hangouts: international collaborative working 123Reg 5th July 2012
Tesco’s iPad 3 pricing error: accident or strategy? Econsultancy 16th March 2012
Insights into a Facebook competition – from an Entrant’s Perspective State of Digital 20th December 2011
8 WordPress Plugins you have to Install 123Reg 7th November 2011
How to Share on Google+ from any website State of Digital 9th August 2011
Can we learn anything from Charlie Sheen’s social media activity? Econsultancy 22nd March 2011